Wednesday, 29 May 2024

CiCi Rojas Appointed to USA Volleyball Board

USA Volleyball is excited to announce the appointment of CiCi Rojas to its Board of Directors, filling the vacant independent director position. With her extensive experience and expertise, Rojas brings a fresh perspective to the board. Her term began immediately and will continue until June 30, 2023.

About CiCi Rojas

CiCi Rojas, a senior level executive from Kansas City, has a proven track record of success in driving groundbreaking initiatives and strategies across various sectors including business, government, and non-profit organizations. She has led and managed governance boards consisting of prominent volunteer leaders who represent diverse industries and community organizations that play a significant role in Kansas City’s business community.

Rojas is the co-creator of Tico Productions LLC/Tico Sports, where she serves as the president and partner since February 2017. She oversees the market development and operations for Tico Sports, which includes Spanish broadcasting platforms and sports team relationships. Rojas has established Spanish broadcast partnerships with prominent teams such as the Kansas City Chiefs, Oakland Raiders, Jacksonville Jaguars, San Jose Sharks, and Kansas University.

Accomplishments and Leadership Roles

Previously, Rojas served as the president and chief executive officer for the Central Exchange from February 2013 to February 2017. During her tenure, she managed the region’s largest women’s business association, focusing on the professional and leadership development of women in the Kansas City community.

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As the vice president for community engagement with Truman Medical Centers (TMC) from January 2010 to February 2013, Rojas launched and directed the Community Engagement Division. Under her leadership, TMC received several accolades, including being recognized as one of the Healthiest Employers by the Kansas City Business Journal for three consecutive years and receiving the National Minority Health Quality Award for Community Outreach Programming.

Rojas has also held significant positions in various Hispanic Chambers of Commerce. She served as the president and chief executive officer of the Hispanic Chamber of Commerce of Greater Kansas City from February 2000 to May 2005 and held a similar position with the Great Dallas Hispanic Chamber of Commerce from June 2006 to May 2009. Additionally, she worked as the vice president of strategic alliances and special projects for the United States Hispanic Chamber of Commerce.

Recognitions and Awards

CiCi Rojas has been honored with numerous awards throughout her career. Some of her notable accomplishments include receiving the Hispanic Chamber of Commerce 2019 Lifetime Achievement Award, being named in the Kansas City Business Journal Power 100 List in 2015 and 2016, and being recognized as the Greater Missouri Leadership Foundation Woman of the Year in 2013. She has also received the NFL Hispanic Heritage Leadership Award, the Girl Scout Pearl Award, and was named the Dallas Business Journal Minority Business Advocate of the Year.

USA Volleyball Board of Directors

The USA Volleyball Board of Directors is composed of individuals who are dedicated to the growth and development of volleyball at all levels. The board consists of representatives from various sectors within the volleyball community, including athletes, coaches, beach development, high performance, officials, and regional volleyball associations. Each board member brings valuable expertise and contributes to the overall strategic direction of USA Volleyball.

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Current Members of the USA Volleyball Board of Directors:

  • Athlete-Beach: Sara Hughes (term ends June 30, 2022)
  • Athlete-Beach: Todd Rogers (term ends June 30, 2020)
  • Athlete-Indoor (Male): Kawika Shoji (term ends June 30, 2021)
  • Athlete-Indoor (Female): Cassidy Lichtman (term ends June 30, 2023)
  • Athlete-Paralympic: Brent Rasmussen (term ends June 30, 2022)
  • Beach Development: Steve Bishop (term ends June 30, 2020)
  • Beach At Large: Dain Blanton (term ends June 30, 2023)
  • Coach (Board Chair): Cecile Reynaud (term ends June 30, 2021)
  • Independent: David Eldridge (term ends June 30, 2021)
  • Independent: Elizabeth King (term ends June 30, 2022)
  • Independent: CiCi Rojas (term ends June 30, 2023)
  • High Performance: Kristin Fasbender (term ends June 30, 2021)
  • Junior Indoor: Dave Gentile (term ends June 30, 2022)
  • Officials: Vacant
  • Regional Volleyball Association: Dave Peixoto (term ends June 30, 2022)
  • Regional Volleyball Association: Donna Donaghy (term ends June 30, 2020)
  • Regional Volleyball Association: Bob Baker (term ends June 30, 2023)
  • Treasurer: George Thompson (Officer, Non-Voting Member) (term ends June 30, 2020)


Q: What is the role of CiCi Rojas on the USA Volleyball Board?
A: CiCi Rojas has been appointed as an independent director on the USA Volleyball Board. She will provide her expertise and contribute to the strategic decision-making process of the board.

Q: What are CiCi Rojas’ accomplishments in her previous positions?
A: CiCi Rojas has achieved great success throughout her career. She has led groundbreaking initiatives and strategies in emerging markets across business, government, and non-profit sectors. She has also managed high-performance governance boards and established partnerships with prominent sports teams.

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CiCi Rojas, a highly accomplished senior executive, has been appointed to the USA Volleyball Board of Directors. With her extensive experience and success in various leadership roles, Rojas brings valuable expertise to the board. Her tenure began immediately and will continue until June 30, 2023. As an independent director, Rojas will play a crucial role in shaping the future of USA Volleyball.