Wednesday, 29 May 2024

Adidas and USA Volleyball Announce Exciting Multi-Year Partnership

USA Volleyball and Adidas have recently announced a thrilling multi-year partnership, solidifying Adidas as the official athletic footwear, apparel, and accessory brand for USA Volleyball. This collaboration showcases the shared passion for the sport and the commitment to making it more accessible for everyone.

Mark King, Adidas North America president, expressed his admiration for USA Volleyball and highlighted the sense of pride and energy that national teams bring. He emphasized the extraordinary amount of preparation and hard work that goes into these teams’ performance, making them a truly world-class organization that inspires athletes worldwide.

Starting from the 2017 season, Adidas Volleyball will serve as the Official Sponsor for USA Volleyball, spanning across all their teams, including the USA Men’s and Women’s National Volleyball Teams, Junior National Volleyball Teams, Beach Volleyball Programs, and Paralympic Programs.

Jamie Davis, CEO of USA Volleyball, is extremely proud of this partnership, recognizing that Adidas’ innovative performance offerings make them the perfect match. With volleyball being the fastest-growing boys’ high school team sport and the number one women’s NCAA and high school participatory sport, this collaboration is set to elevate both organizations significantly.

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As part of this partnership, all USA Volleyball teams will be outfitted with Adidas head-to-toe kits for games, travel, and training, along with lifestyle footwear and apparel. The USA Volleyball Women’s teams will showcase the new Adidas Climalite® miTeam uniform collection and CRAZYFLIGHT X featuring BOOST at various events throughout the year.

Furthermore, Adidas will collaborate with USA Volleyball on marketing activations at grassroots events, including the USA Volleyball Open National Championships, Girls’ Junior National Championships, Boys’ Junior National Championships, Beach Championships, and High Performance Championships. This partnership will also involve a multi-year partnership with Lauren Carlini, a member of the gold-medal winning 2017 Pan American Cup and bronze-medal winning 2016 Pan American Cup U.S. Women’s National Teams.

Adidas, a global designer and developer of athletic and lifestyle footwear, apparel, and accessories, aims to be the leading sports brand worldwide. With partnerships with various sports leagues and organizations, including the NBA, NFL, MLB, NHL, MLS, and MLL, Adidas consistently delivers high-performance products for athletes.

About USA Volleyball: Founded in 1928, USA Volleyball is the National Governing Body for beach volleyball, indoor volleyball, and sitting volleyball in the United States. With over 360,000 registered members, 12,000 teams, and 5,300 clubs nationwide, USA Volleyball supports senior and junior national team programs, national championship events, coaching education, certification programs, and grassroots development. Their commitment to providing opportunities for all levels of the game has led to consistent success in major tournaments and events.

For more information on USA Volleyball, visit their website: usavolleyball.org

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